Making Enterprise Risk Management Pay Off
In thinking about a shifting paradigm for risk management, the recipe for boiling a frog is instructive. If you drop a frog into a pan of boiling water, it will jump out. But if you put the frog in a pan of cold water and gradually raise the temperature, the frog will stay in until the water boils, not realizing that its paradigm is shifting. In a similar fashion, the risk management paradigm has been shifting gradually for some organizations. Some of them may not have recognized the paradigm shift and the advantages of the new perspective on risk management.
VISIONARY MARKETING - EXECUTIVE SUMMARY
Visionary Marketing is our original approach and methodology for the design and implementation of
Marketing-orientated Information Systems. It is hinging upon the 'Customerize' principle, and its aim is to provide our customers with better tools for understanding, communicating with or sell to their own clients.
Marketing Hyperbook
Marketing plays a major role in our daily lives. Each day is filled with consuming products made available by marketers. We pay for marketing each time we buy a product. In fact, half of every dollar spent at the retail level goes to cover marketing costs. Marketing is responsible for satisfying customers, which in turn
increases our standard of living and quality of life.
Learning Guide for Sales Force Automation
This guide covers the most critical components of building and managing a successful and effective sales force.
Learning Guide for Marketing Effectiveness
This collection of resources is your one-stop shop for building marketing effectiveness.
Marketing information & communications technology (ICT) products and services
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VISIONARY MARKETING - EXECUTIVE SUMMARY
Visionary Marketing is our original approach and methodology for the design and implementation of Marketing-orientated Information Systems. It is hinging upon the 'Customerize' principle, and its aim is to provide our customers with better tools for understanding, communicating with or sell to their own clients.
Marketing Hyperbook
Marketing plays a major role in our daily lives. Each day is filled with consuming products made available by marketers. We pay for marketing each time we buy a product. In fact, half of every dollar spent at the retail level goes to cover marketing costs. Marketing is responsible for satisfying customers, which in turn increases our standard of living and quality of life.
A First Course in Corporate Finance
Freely Downloadable Chapters
Customer Service
Increasing competition (whether for-profit or nonprofit) is forcing businesses to pay much more attention to satisfying customers, including by providing strong customer service.
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