EBook Description: Investing is full of stories that sound good when they are told but don't hold up under close scrutiny. Consider a few: Buy stock in good companies and the returns will surely follow. Buy after bad news. Buy after good news. Stocks always win in the long term. Follow the insiders. Buy stocks with big dividends. Buy stocks that have gone down the most. Go with stocks that have gone up the most. What makes these stories alluring is that there is a kernel of truth to each one of these stories but none of them is foolproof. You will examine these and other investment sales pitches in this book, consider the potential downside with each, and study how you might be able to modify each one to reduce downside risk.
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In preparing this edition (which has been seriously delayed owing to pressure of other work) it has been my aim, while preserving the general character of the book, to give due place to the various recent contributions to financial theory and to the latest developments of fiscal policy in the leading countries of the world.
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