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The Social Media Marketing Book
Are you looking to take advantage of social media for your business or organization? With easy-to-understand introductions to blogging, forums, opinion and review sites, and social networks such as Twitter, Facebook, and LinkedIn, this book will help you choose the best � and avoid the worst � of the social web�s unique marketing opportunities.
How to Make Money with Social Media
fiReturn on investment in social media is like the weather: Everybody talks about it, but nobody is doing anything about it. With this book, Jamie Turner and Reshma Shah set you up for success with some key fundamentals, and then give you some very speci<0093>c and illustrative examples on how to calculate the ROI of your social media efforts.fl
Introducing Microsoft Expression Studio: Using Design, Web, Blend, and Media to Create Professional Digital Content
The World WideWeb is continually becoming more complex in sophistication. To get attention and be credible, your site has to have professional-quality graphics. It needs to be usable and give your visitors an interactive and compelling experience. For professional graphic designers and Web site architects, it?s a golden age, because there?s so much work to do and the standards are so high.Those who aren?t artists, programmers, or designers are left wondering how to achieveall of those cool effects: how to make their Web sites user-friendly and eye-catching while maintaining Web standards. Microsoft?s suite of graphics and design tools, collectively called Expression Studio, provides a terrific option for anyone who wants to create high-quality graphics,Web presentations, or user interfaces.This book serves as an introduction to using Expression Studio to create Web sites, graphics, and presentations, and to organize and edit media files. You?ll learn how to use the Expression Studio programs individually, and you?ll also learn how easy it is to export files and projects from one application to anot
Auditing Social Media: A Governance and Risk Guide
Practical, big-picture guidance toward a mastery of social media benefits and the risks to avoid
Packed with useful web links, popular social media tools, platforms, and monitoring tools, Auditing Social Media shows you how to leverage the power of social media for instant business benefits while assessing the risks involved. Your organization sees the value in social media and wants to reach new markets, yet there are risks and compliance issues that must be considered. Auditing Social Media equips you to successfully partner with your business in achieving its social media goals and track it through strong metrics.
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Media Wars
�Password Readers is a collection of original and classic fictional titles that have been adapted to fit the needs of English language learners. The series provides a functional and accessible didactic apparatus which facilitates learner autonomy. Each reader is made up of brief six-page chapters, in which the flow of the story alternates with activities which reinforce vocabulary and reading skills. After each reading, there is a non-fictional text related to the main topic. Each reader is packaged with a fully dramatized Audio CD.
Media Wars (Level 5)
Password Readers is a collection of original and classic fictional titles that have been adapted to fit the needs of English language learners. The series provides a functional and accessible didactic apparatus which facilitates learner autonomy. Each reader is made up of brief six-page chapters, in which the flow of the story alternates with activities which reinforce vocabulary and reading skills. After each reading, there is a non-fictional text related to the main topic. Each reader is packaged with a fully dramatized Audio CD.
Key features
* Large, full-color illustrations facilitate general comprehension
* Active vocabulary is highly controlled and highlighted in text
* Pre-reading activities focus on general themes and prepare the reader for difficult vocabulary
* After-reading activities facilitate understanding and vocabulary acquisition, and motivate the reader to continue
* The Glossary groups all the key words and the activities reinforce their acquisition
* Non-fiction cultural information related to the context of the story and its characters provides fiction and related non-fiction, together
Moving Media Storage Technologies
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Social Media Marketing with Facebook and Twitter
In Social Media Marketing with Facebook and Twitter, Anne-Marie Concepcion shows dozens of ways to promote a company's brand, increase sales, drive traffic to a site, and engage with customers using two of the hottest social networking venues today, Facebook and Twitter. Anne-Marie teaches not only the fundamentals of social media marketing, but also how to create a professional, top-level presence that can put a company in the viral marketing sweet spot. From creating Facebook fan pages to crafting the most perfect Twitter bio for SEO, Anne-Marie dives into the details of both services, and discusses the best third-party add-ons that maximize the social marketing impact.
Designing Media
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Designing Media is illustrated with hundreds of images, with color throughout. A DVD accompanying the book includes excerpts from all of the interview
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A Social Media Marketing Handbook
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